XOXO Entertainment has disclosed a new joint venture with Asian-American music collective 88Rising.
The joint venture was announced at the Splash – Soft Power Forum 2025 event in Bangkok on 10 July, where executives of both labels were in attendance.
Details of the new joint venture are not yet known, as neither XOXO nor 88Rising have released more information. ChaPop has written for further comment.
Still, the new joint venture is a step forward in the two labels’ partnership. XOXO Entertainment girl group 4EVE made their debut in the US in late May, participating in 88Rising’s Head In the Clouds music festival in Los Angeles.
